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Post by maria1234567891 » Tue Oct 13, 2020 9:57 pm

Site URL:


Hi! Our company, Imalac was founded in 2016, at which time we purchased the domain. From 2016 to late 2019, the site was an informative site about our prototype and provided educational content to our audience. We rebranded and updated our site to add our ecommerce platform (woocommerce) in December 2019 when we launched our first product the Nurture Massager. Our target audience is breastfeeding moms in the United States between the ages of 28-40 who use a breast pump to express breast milk to feed their baby or store milk for later. Did you know that only 25% of women who start breastfeeding make it to the recommended 6 months? Nurture helps improve these stats by helping moms address some of the biggest challenges that contribute to early termination of breastfeeding.

Since December, we have updated the site a couple times, making just a few changes to imagery and messaging to represent our customer persona more appropriately. We have been running ads pretty consistently since earlier this year with decent growth and so we are starting to increase our ad spend. As we were getting ready to launch a new campaign about some product improvements on Facebook, they wouldn't approve the ad (and of course, doesn't tell us exactly what this issue is, but a low trust score is one of the possible problems). We have received some great reviews on the site, but no one has given feedback (good or bad) on myWOT yet.

In the meantime, I would like to ask the community to review our site and let us know how we are doing. I greatly appreciate any feedback you could provide to help us improve our site! Thank you!! :D

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Post by A440 » Thu Jan 14, 2021 2:15 pm

Hello and welcome to WOT.

First, your site appears to be free of malware and exploits. You have a privacy policy in place.

Your SSL rating is good (B).


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